The future of Olympic Games media consumption / SportBusiness Group

Sport Business Group | Budapest 2024

Edited by SportBusiness Group. London - 2017

This report details the global Olympic fan base and media consumption of the Rio 2016 Olympic Games, and assesses the potential for the future through enhanced existing platforms and the new, developing technologies. Incorporated are the conclusions of surveys across 12 leading global markets, together with analysis and insight from six leading sports industry experts.

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