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How to measure the impact of culture, sports and business events : a guide, part I / Organisation for Economic Co-Operation and Development
Edited by Organisation for Economic Co-Operation and Development - 2023
This guide takes stock of the current advice, guidelines, and good practices for assessing the impact of global events, which include sporting events (such as the Olympic and Paralympic Games, world cups and international championships), cultural events (such as film festivals, book fairs and European Capitals of Culture), trade fairs and world expositions. This guide provides an overview of approaches to impact assessment, discusses the issues, challenges and considerations to be made in conducting impact evaluations, and offers a set of actions which event hosts can take to improve impact assessments.
In conjunction with: Impact indicators for culture, sports and business events
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