Emotional influences on sport event marketing : how spectators' emotions can be allocated, measured and applied in marketing communication of sport events / Maria Kiebacher | Kiebacher, Maria
/5

0 review

Emotional influences on sport event marketing : how spectators' emotions can be allocated, measured and applied in marketing communication of sport events / Maria Kiebacher

Kiebacher, Maria

Edited by VDM Dr. Müller - 2009

Checking of available copies ...

To obtain the document

Checking of available copies ...
Loading enrichments...