From substance to image : the role of media in megaprojects execution arena / Marcos Lopez Rego, Helio Arthur Reis Irigaray, Raphael Zündt von Kentzingen

Lopez Rego, Marcos | Reis Irigaray, Helio Arthur | Zündt von Kentzingen, Raphael

The goal of this study is to understand the role of media in megaprojects, specifically, how the media impacted the Rio 2016 Olympic Games. The data was collected from four of the leading newspapers in the USA, England, and Brazil. Interviews were conducted with project team members. Twelve issues that impacted the Games were identified and analyzed according to megaproject sublime dimensions and megaproject symbolic dimensions.

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