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Sport management in the Middle East : a case study analysis / ed. by Mohammed Ben Sulayem... [et al.]

Ben Sulayem, Mohammed

Edited by Routledge - 2013

The Middle East is one of the fastest growing and most significant markets in world sport, as well as a powerful source of new investment in sport. Bids for the Olympics in 2020 and the soccer World Cup in 2022, as well as remarkable investments in Formula One motor racing, horse racing and English Premier League soccer clubs, demonstrate the strength of interest, the depth of resource and the technical expertise maintained by sport business interests in the region. Sport Management in the Middle Eastis the first book to offer a serious and in-depth analysis of the business and management of sport in this region. Written by a team of world leading researchers in Middle Eastern sport, the book examines the importance of sport in the Middle East and introduces its particular management processes, structures and cultures. As well as providing an overview of the region's sporting strategy and key stakeholders, the book also offers a number of detailed case-studies of sport in individual Middle Eastern countries. A unique guide to sport management in a region of fundamental importance in world sport, this book is essential reading for any serious student or scholar of sport management, sport business, Middle East studies, or sport and society.

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