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Who still wants the Olympic flame? : analysing the implementation of the Olympic Torch Relay of Paris 2024 / Hugo Bourbilleres
Paris 2024 aims to set a new standard for sustainable mega-events. Explicit ambitions include making the Paris Games those of France, a crucial component for legacy. To achieve these goals, organisers ran several programmes with the Olympic Torch Relay (OTR) being one of the most emblematic. In this article, the authors analyse this nationwide mobilisation Olympic programme, in order to sought grasp on what happened between what is planned (enthusiasm anticipated and hoped for by organisers in associating territories with pre-Olympic activities) and what is perceived (controversy that arose following the refusal of many French departments to commit to the project). This study offers a novel lens through which one can evaluate local elected officials’ relationship with Olympism.